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Following external research with our clients and an internal audit of the Haines McGregor brand we are pleased to launch our new identity.
We wanted to put our clients' view of the agency at the heart of our re-brand, reflecting the core benefit of Haines McGregor from a client perspective.
Our objectives for the redesign were to consolidate our positioning and proposition, whilst describing the aims, vision and values of Haines McGregor.
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Our role: to help develop successful brands through a unique fusion of skills each enriched by one another. This is fulfilled through our ability to be 'better informed' from deeper insights, higher creativity and commercial reality.
More and more clients are looking for 'seamless integrated solutions'; we believe we are uniquely positioned to offer this by providing all relevant perspectives: consumer, strategic and creative.
In summary:
'Bringing everything together, to set brands apart'
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